Goals & Objectives
Harrington Park Press (HPP) aims to maximize dissemination of research and impact in the scholarly and practitioner community, while at the same time taking advantage of the global reach increasingly made possible through e-book co-publication. Our interests will be primarily in those scholarly works which have a potential cross-over to the broader market and non-specialist audience.
Printed Editions
The printed book remains the focal point of archival achievement. It must still be promoted and marketed through traditional but targeted direct mail, and where possible, through e-mail "blasts." Attention will be paid to the different methods of distribution in North America as against other parts of the world still serviced by the conventional book trade (stock-holding specialized bookstores).
Electronic Editions
The digitized book, accessible both online and downloaded to e-readers such as Kindle and Nook, is still very much in flux. HPP is convinced, however, that it has become a permanent part of the publishing landscape. E-books are amenable to broader but targeted publicity efforts, and may simplify the dilemmas of content "chunking" (finding that a book is being distributed non-commercially in parts). HPP will aim to promote its electronic editions in the same manner as aggressively as its printed work. Our task will be to identify and ally with new sorts of book reviewers, bloggers, listserves, social media, and both frontier and emerging channels that are receptive to the focus, content, accessibility and subject being covered.
Summary
Our goal is to help each author achieve -- and exceed -- your ambitions and aspirations for your work. We will do so through securing high quality talent at every stage from title acquisition to promotion and distribution. Your work will benefit from intensive focus and customized services that focus on what you have to say and for whom it is intended, and reaching out to those groups and market segments (colleagues, peers, course adoptions, academic and professional libraries, and selective specialty booksellers) with the effort that your scholarship deserves.